About us
For over 30 years, Spurt has been a commercial compost manufacturer dedicated to producing STA Certified Compost, Topsoil and soil amendments for landscapers, farmers, organic growers, other contractors, and homeowners.
Spurt is a local business with over 30 years of experience manufacturing certified compost, planting soils and custom soil blends designed to enhance and maintain plant and soil conditions.
Made with high-quality native ingredients, they’re perfect for sustainable landscaping, green buildings, lawns, farming, flower and vegetable gardens, DOT roadside projects and more—giving our customers everything they need for superior plant performance.
We aim to keep it local and sustainable, with our facilities in the Metro-Detroit area: Wixom and Rochester Hills. We are also proud to be one of the only four companies in Michigan producing STA Certified Compost, and the only one in Wayne, Macomb and Oakland counties. This is the leading national certification available for compost, requiring regular testing for more than 20 different parameters.
Spurt is Michigan’s licensed dealer for Organic-Lock™, the strongest organic binder in the world, that provides a natural alternative to asphalt and concrete. Designed for stabilizing aggregate surfaces, its functionality creates natural, beautiful, permeable surfaces that hold up to extreme conditions.
Although our composting operations directly address climate change and regeneration, which is all great for the environment, our primary focus of social responsibility is the community. We engage in several donation projects to address local resilience and food access in underserved neighborhoods, support soil health education and give back to those in need.
Our staff can answer any questions about our STA Certified Compost and soil amendments to help determine the best product for your application or use. Do not hesitate to contact us, even if you require our services outside of normal operating hours.
MEET OUR TEAM
Bill Whitley Jr.
Owner & General Manager
Born and raised in Michigan, Bill has always been passionate about the Great Lakes, which drives a lot of his efforts to protect our natural resources. He is an engineer that has dedicated almost a decade of his life to finding alternative uses for organic waste products, and manufacturing high quality topsoil, compost, and other amendments in Metro Detroit. He believes in making this world a better place for future generations, and as a way to grow and expand the green industry, he currently sits on the Governor’s Solid Waste & Recycling Advisors Group, the Executive Committee of the Michigan Organics Council, on the Board of Directors of the Michigan Recycling Coalition and as President of the Composting Council of Michigan. He is also the founder of Landscape for the Lakes.
Adriana Whitley
Sales & Marketing
With a background in International Business, Adriana took a deep dive into the green industry when she joined Spurt, became a Soil Advocate, and now helps contractors in the landscaping, farming, and construction industries, as well as homeowners with their soil needs. She oversees product testing and certification, community engagement and donation projects, and site tours for customers and partners. When she’s not on site or at a trade show, she enjoys dancing, running, traveling, and reading.
Doug Keto
Soil Scientist
From growing up in a family greenhouse to performing habitat studies with USGS and growing fresh food as an elementary school garden educator, Doug has always had his hands in the soil. His passion for education and the environment has brought him to Spurt where he leads our Thrive Design program and provides technical assistance to landscape architects, contractors and farmers to effect meaningful changes across Michigan. While he isn't curling, hiking, or cooking, Doug manages educational outreach with schools, universities and landscape design firms, Spurt’s Thrive Agronomy program, quality assurance, and custom soil design. Doug is a COTC (Compost Operator Training Course) graduate, a program designed to build successful composting operations that drive soil health, reduce landfill waste, and strengthen communities.
Melissa Shields
Finance and HR
Melissa is a highly accomplished leader with almost 2 decades of experience optimizing financial operations and driving strategic growth across different businesses. Melissa joined the team in 2026 and is recognized for her exceptional communication skills, ability to implement SOPs and her expertise in proper accounting. When she’s not working, you’ll find her spending time with her family and chasing the sun in the Caribbean.
Christine Woods
Wixom Admin
Christine ensures the efficient daily operation of our Wixom site overseeing administrative procedures, dispatch, and staff support. When she's not working, she enjoys spending time with her family, playing with her 2 dogs and cooking for her loved ones.
Jason Cook
Wixom Operations
Tasked with overseeing Wixom facility daily operations, Jason consistently delivers results that exceed our customers’ expectations. Whether he’s involved in site management or soil production, Jason’s dedication is evident. When he’s not working, you’ll find him spending time with his wife and wonderful daughters. Jason is a COTC (Compost Operator Training Course) graduate, a program designed to build successful composting operations that drive soil health, reduce landfill waste, and strengthen communities.
John Collier
SOCRRA Operations
John provides leadership and operational oversight for the SOCRRA facility in Rochester Hills. From equipment maintenance to material management and production, John is responsible for processing over 100,000 CY of organic waste annually. When off the clock, John enjoys a great meal and hanging out with friends in Florida and Spain. John is a COTC (Compost Operator Training Course) graduate, a program designed to build successful composting operations that drive soil health, reduce landfill waste, and strengthen communities.
Inside Spurt Industries
Spurt Cares
Although our composting operations directly address climate change and regeneration, which is all great for the environment, our primary focus of social responsibility is the community. Helping other Michiganders is an opportunity for us to grow as individuals, as a business and to improve the lives of future generations.
Making a difference in the lives of others and putting good into the world are missions that are very close to our hearts. Every opportunity to help our community is a chance to grow both personally and professionally.
As a small business, we believe in community, purpose and helping those in need to make a positive difference in our world. Here are some of the ways we share our blessings and give back to our fellow Michiganders.
Wixom Schools
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Wixom Elementary School:
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Mulch donation for the Spring cleanup in 2022.
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Presents for the holidays: Starting 2023, Spurt supports some of the Wixom Elementary School families that need help to provide gifts for their children for the holidays.
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Therapy dog: In 2024, Spurt contributed to the purchase of a therapy dog for the school to improve socio-emotional development.
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Sarah Banks Middle School: Free yard waste and brush disposal and recycling every year.
Other schools in our surrounding communities
Commerce Elementary School
In 2023, we started a partnership with Commerce Elementary Garden and through compost donation we support their fantastic efforts to educate kids on soil health, gardening, and growing and eating the rainbow.
Greenhills Schools Ann Arbor
In 2022, we hosted a site tour for students that wanted to learn what happens to all the food waste once it’s collected from school. Educated them on our composting method, feedstocks, finished compost properties and use.
For the State
Great Michigan Compost Tour
Every year, we participate in the Great Michigan Compost Tour (organized by the Michigan Recycling Coalition) and teach about our site operations, benefits of compost for the State, the environment and the community and share our efforts to increase organics diversion and compost use in Michigan.
Michigan Organics Council Strategic Planning Session
In 2023, Spurt hosted the Michigan Organics Council Strategic Planning Session to define priorities to bring together organic generators, processors, and end users to network, share best practices and promote diversion of organics and compost application.
Site Tours
As part of our commitment to growing the compost industry in Michigan, we provide site tours at our 14-acre facility in Wixom. We invite students, academic institutions, industry leaders and sustainability professionals who are interested in learning about composting, food waste recycling, soil health, plant resilience, and climate change.
If you are interested in learning about how your yard waste and food waste are transformed into a valuable soil amendment that has a variety of benefits or want to explore the many ways you and your business can be more sustainable, contact us.
Yad Ezra Compost donation
We believe in increasing local resilience, building strong soils, and protecting the environment that we all share.
As part of our efforts to improve the quality of life of Michiganders, in 2020 we started a compost donation program with Yad Ezra, an organization in Berkley that provides free, healthy food to insecure families living in SE Michigan.
Every year we donate some of our STA Certified Compost to Giving Gardens, a place for people to learn about gardening, farming, food sustainability and hunger issues. It is rewarding to see that our actions influence the lives of those in need.
In Michigan, over 1.3 million people are struggling with hunger and, of them, over 300 thousand are children. In 2020, COVID-19 impacted financially many families across the State, and we feel so lucky be a part of this initiative where Michiganders help each other.
Farm City Detroit Collaboration
In 2020 we had the opportunity to start an amazing collaboration with Farm City Detroit, an organization that promotes positive community engagement embracing the importance of allocating resources for self-sufficiency and increasing access to fresh and healthy food to the neighborhood.
We donate STA Certified Compost and Spurt Dirt to the farm every spring and fall, and all harvests are for donation to those in need.
When we dream about the future of Spurt, we always see opportunities like this one, where we feel that all the hard work is worth it and is definitely changing the lives of Michiganders.
Southwest Detroit Environmental Vision (SDEV) sponsorship
Spurt is a proud sponsor of Cadillac Urban Gardens from Southwest Detroit Environmental Vision (SDVE). We provide free compost for this 1-acre urban garden in Mexicantown, Detroit. This initiative helps create a system of equitable access and availability of culturally relevant food across SW Detroit.
This urban garden is a space for community members to come together to grow fresh fruits and vegetables, promote food sovereignty, and beautify their neighborhood through place-based intergenerational learning. In turn, the garden provides food security for residents with little access to fresh produce and has become a model for sustainable gardening practices.
Bieniek Park Garden compost donation
Bieniek Park was a Decommissioned City of Detroit Park. Back in 2014, the non-profit Bridging Communities and local residents adopted the Park as "Friends of Bieniek Park”. This year, we had the opportunity to donate STA Certified Compost for the 14 raised planter beds, as well as fruit trees on site. Everything the volunteers harvest goes to neighbors and those in need.
The importance of using high quality compost is huge, as the food they harvest is completely natural, free of chemicals and full of nutrients.
West Detroit Farm
In today’s world, there are numerous needs, and it’s gratifying for us to have the opportunity to improve society through compost donation to West Detroit Farm, where all the food harvested is donated to residents in needs.
As many Detroit residents struggle with access to fresh fruits and vegetables and continue to face food insecurity, this community garden helps families through access to nutrient-dense food.
Wixom community projects
As a community focused business, we are actively looking for ways to make a real, lasting difference to improve our lives and the lives of those around us. Some of the projects we support are:
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Compost donation to City of Wixom projects:
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Gunnar Mettala Park maintenance project 2020: 30 yards of compost.
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New Columbarium project at Wixom Cemetery 2021: 16 yards of compost.
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Adopt a box Program for Wixom residents: Yard waste picked up is dumped for free at our facility and turned into nutrient-rich compost.
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We sponsor Wixom Firefighters Foundation Breakfast with Santa event every year.
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Free yard waste and brush disposal and recycling from Sarah Banks Middle School.
ABOUT
For over 30 years, Spurt has been a commercial compost processing facility dedicated to producing STA Certified Compost, Topsoil and soil amendments for landscapers, farmers, organic growers, other contractors, and homeowners.
CONTACT INFO
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SPURT INDUSTRIES WIXOM
2041 Charms Rd, Wixom, MI 48393. - 248-930-9382
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SPURT INDUSTRIES SOCRRA
1741 School Rd, Rochester, Hills, 48307. - 947-279-4510
- info@spurtindustries.com
- spurtindustries.com
RESOURCES
- Compost to grow cannabis March 25, 2022
- Compost for DOT use: Erosion Control and Stormwater Management March 25, 2022
- Compost for Green Infrastructure March 25, 2022
- Organic matter MATTERS March 25, 2022
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